5 Tips to Boost Your Adsense Revenue
Google AdSense program has made it easier for webmasters to make money through a website. Webmasters who run an AdSense campaign will display Google's contextual Ads relevant to the content of their sites and thus encouraging visitors to click the ads and earn money for each ad click.
However you will earn very little AdSense revenue if you don't know how to optimize your AdSense ads on your website. Here are some tips to increase your AdSense earning:
1. Focus on one Adsense ad format. The Large Rectangle (336X280) ad format seems to work better than other ad formats because this format tends to result in higher click through rates (CTR). Another reason is that the ads will look like normal web links that visitors use to click on them. It doesn't matter whether the visitors know that they are clicking AdSense ads or not, as long as there are clicking, you earn AdSense commission.
2. Create a custom palette for your ads. Select a color that matches your website's background. If your site's background is white both, the color of ad border and background should set to be white too. Also the color of the ad title should be similar to coloe of the links in your website. This is to make your AdSense ads look like it is part of the web pages. Again, this will boost AdSense CTR.
3. Don't place your AdSense ads at the bottom of your webpages because it is proven to be less effective. Displaying your AdSense ads at the bottom is like hiding your AdSense and thus leads to low CTR and AdSense revenue. Try to put them in the place where people can see them quickly. You will be amazed how the difference between AdSense locations can make when you see your earnings.
4. Try to place your AdSense ads near rich content as visitors main focus usually are your content. There are several ways to insert AdSense ads into your content and one of the ways is place your AdSense just after the end of your content.
5. Try to automate the insertion of your AdSense code into the webpages using SSI (or server side included). Ask your web administrator if your server supports SSI or not. How do you do it? Just save your AdSense code in a text file, name it as “AdSense text”, and upload it to the root directory of the web server. Then use SSI, call the code on other pages. This tip is a time saver especially for those who are using automatic page generators to generate pages on their website.
These are some of the tips that have worked well for some who want to generate hundreds and even thousands on their websites. There are other ways to optimize your AdSense that produce high CTR also. You can learn more tricks by reading in AdSense and webmaster forums.
By: Alan Liew
source:http://ezine-directory-express.com/article572.html
Monday, October 12, 2009
3 Reasons Why Adsense Is Essential For Content Sites
3 Reasons Why Adsense Is Essential For Content Sites
Do you ever feel like you know just enough about adsense to be dangerous? Let's see if we can fill in some of the gaps with the latest info from adsense experts.
To know why Adsense is essential for your content sites is to know first how this works.
The concept is really simple, if you think about it. The publisher or the webmaster inserts a java script into a certain website. Each time the page is accessed, the java script will pull advertisements from the Adsense program. The ads that are targeted should therefore be related to the content that is contained on the web page serving the ad. If a visitor clicks on an advertisement, the webmaster serving the ad earns a portion of the money that the advertiser is paying the search engine for the click.
The search engine is the one handling all the tracking and payments, providing an easy way for webmasters to display content-sensitive and targeted ads without having the hassle to solicit advertisers, collect funds, monitor the clicks and statistics which could be a time-consuming task in itself. It seems that there is never a shortage of advertisers in the program from which the search engine pulls the Adsense ads. Also webmasters are less concerned by the lack of information search engines are providing and are more focused in making cash from these search engines.
The first reason why Adsense is essential for content sites is because it already has come a long way in understanding the needs of publishers and webmasters. Together with its continuous progression is the appearance of more advanced system that allows full ad customization. Webmasters are given the chance to choose from many different types of text ad formats to better complement their website and fit their webpage layout.
The different formatting enables the site owners the possibility of more click through from visitors who may or may not be aware of what they are clicking on. It can also appeal to the people visiting thus make them take that next step of looking up what it is all about. This way the people behind the Adsense will get their content read and making profit in the process.
Once you begin to move beyond basic background information, you begin to realize that there's more to adsense than you may have first thought.
The second reason is the ability of the Adsense publishers to track not only how their sites are progressing but also the earnings based on the webmaster-defined channels. The recent improvements in the search engines gives webmasters the capability to monitor how their ads are performing using customizable reports that has the capacity to detail page impressions, clicks and click-through rates. Webmasters and publishers can now track specific ad formats, colors and pages within a website. Trends are also easily spotted.
With the real-time reporting at hand, the effectiveness of the changes made will be assessed quickly. There would be time to sort out the contents that people are making the most clicks on. The ever-changing demands would be met while generating cash for the webmasters and publishers. The more flexible tools are also allowing webmasters to group web pages by URL, domain, ad type or category, which will provide them some accurate insight on which pages, ads and domains are performing best.
The last and final reason is that the advertisers have realized the benefits associated having their ads served on targeted websites. Thus increasing the possibility that a prospective web surfer will have an interest in their product and services. All because of the content and its constant maintenance. As opposed to those who are no using Adsense in their sites, they are given the option of having other people do their content for them, giving them the benefit of having successful and money-generating web sites.
Adsense is all about targeted content, the more targeted your content is, the more target the search engines’ ads will be. There are some web masters and publishers who are focused more on their site contents and how best to maintain them rather than the cash that the ads will generate for them. This is the part where the effectiveness is working its best.
There was a time when people were not yet aware of the money to be achieved from advertisements. The cash generated only came into existence when the webmasters and publishers realized how they can make Adsense be that generator. In those days, the content were the most important factors that is taken quite seriously. It still is. With the allure of money, of course.
You can't predict when knowing something extra about adsense will come in handy. If you learned anything new about &keyword% in this article, you should file the article where you can find it again.
By: Ike Johnson
source:http://ezine-directory-express.com/article16.html
Do you ever feel like you know just enough about adsense to be dangerous? Let's see if we can fill in some of the gaps with the latest info from adsense experts.
To know why Adsense is essential for your content sites is to know first how this works.
The concept is really simple, if you think about it. The publisher or the webmaster inserts a java script into a certain website. Each time the page is accessed, the java script will pull advertisements from the Adsense program. The ads that are targeted should therefore be related to the content that is contained on the web page serving the ad. If a visitor clicks on an advertisement, the webmaster serving the ad earns a portion of the money that the advertiser is paying the search engine for the click.
The search engine is the one handling all the tracking and payments, providing an easy way for webmasters to display content-sensitive and targeted ads without having the hassle to solicit advertisers, collect funds, monitor the clicks and statistics which could be a time-consuming task in itself. It seems that there is never a shortage of advertisers in the program from which the search engine pulls the Adsense ads. Also webmasters are less concerned by the lack of information search engines are providing and are more focused in making cash from these search engines.
The first reason why Adsense is essential for content sites is because it already has come a long way in understanding the needs of publishers and webmasters. Together with its continuous progression is the appearance of more advanced system that allows full ad customization. Webmasters are given the chance to choose from many different types of text ad formats to better complement their website and fit their webpage layout.
The different formatting enables the site owners the possibility of more click through from visitors who may or may not be aware of what they are clicking on. It can also appeal to the people visiting thus make them take that next step of looking up what it is all about. This way the people behind the Adsense will get their content read and making profit in the process.
Once you begin to move beyond basic background information, you begin to realize that there's more to adsense than you may have first thought.
The second reason is the ability of the Adsense publishers to track not only how their sites are progressing but also the earnings based on the webmaster-defined channels. The recent improvements in the search engines gives webmasters the capability to monitor how their ads are performing using customizable reports that has the capacity to detail page impressions, clicks and click-through rates. Webmasters and publishers can now track specific ad formats, colors and pages within a website. Trends are also easily spotted.
With the real-time reporting at hand, the effectiveness of the changes made will be assessed quickly. There would be time to sort out the contents that people are making the most clicks on. The ever-changing demands would be met while generating cash for the webmasters and publishers. The more flexible tools are also allowing webmasters to group web pages by URL, domain, ad type or category, which will provide them some accurate insight on which pages, ads and domains are performing best.
The last and final reason is that the advertisers have realized the benefits associated having their ads served on targeted websites. Thus increasing the possibility that a prospective web surfer will have an interest in their product and services. All because of the content and its constant maintenance. As opposed to those who are no using Adsense in their sites, they are given the option of having other people do their content for them, giving them the benefit of having successful and money-generating web sites.
Adsense is all about targeted content, the more targeted your content is, the more target the search engines’ ads will be. There are some web masters and publishers who are focused more on their site contents and how best to maintain them rather than the cash that the ads will generate for them. This is the part where the effectiveness is working its best.
There was a time when people were not yet aware of the money to be achieved from advertisements. The cash generated only came into existence when the webmasters and publishers realized how they can make Adsense be that generator. In those days, the content were the most important factors that is taken quite seriously. It still is. With the allure of money, of course.
You can't predict when knowing something extra about adsense will come in handy. If you learned anything new about &keyword% in this article, you should file the article where you can find it again.
By: Ike Johnson
source:http://ezine-directory-express.com/article16.html
Make Every Thing Possible With Adsense
Make Every Thing Possible With Adsense
What's Possible With Adsense?
This may sound cliché, but the possibilities are endless with Adsense.
How much money do you want to make? I bet you can do it with the Google Adsense program!
Want to make six figures a year? You can!
Let’s say your goal is to make $100,000 per year with just money from Adsense. That's about $8,333 per month. Break it down even further and it's roughly $278 per day.
$278 per day with JUST Adsense is easier than you think!
In our experience, each site we create makes an average of $40 per day. But we've heard the average person makes about $20/day with their Adsense sites… so let’s use that as an example.
If you can create web sites that make you $20/day, you would only need 14 of them in order to reach your six-figure goal.
And with the tools and information you get from Adsense School, can visit www.youradsenseprofits.com you could easily make more than $20/day for each adsense site you create! It's all a numbers game!
Can you quit your job?
Technically, yes, you can quit your job. It's fairly easy to make enough money to live off of. The real question is SHOULD you quit your job? That's something you have to decide for yourself.
Does your current job offer health insurance? Google Adsense doesn't.
Does your place of employment have a union? Not Adsense.
Google doesn't take money out of your check for taxes either… so you'll be completely responsible for keeping track of that too. In our experience, go to www.adsense-income-exposed.com each site we create makes an average of $40 per day. But we've heard the average person makes about $20/day with their Adsense sites… so let’s use that as an example.
You also need to be good at budgeting your money. You only get an Adsense check once a month. If you blow all that money in the first week, you're in trouble.
And you might want to wait a few months before you tell your boss how much you hate him or her. It's a good idea to save up as much money as you can before you quit your day job.
Having 3-6 months or more of money saved up in the bank is a good idea incase the Google Adsense Program goes belly-up. Google doesn't offer a severance package either.
We hope this lesson got you excited about the possibilities with Adsense. We also hope this lesson prepared you for the realities of living off money made solely from Google Adsense, in case you ever decide to go that route.
By: S J DHANOA
source:http://www.articlerealm.com/article37248.html
What's Possible With Adsense?
This may sound cliché, but the possibilities are endless with Adsense.
How much money do you want to make? I bet you can do it with the Google Adsense program!
Want to make six figures a year? You can!
Let’s say your goal is to make $100,000 per year with just money from Adsense. That's about $8,333 per month. Break it down even further and it's roughly $278 per day.
$278 per day with JUST Adsense is easier than you think!
In our experience, each site we create makes an average of $40 per day. But we've heard the average person makes about $20/day with their Adsense sites… so let’s use that as an example.
If you can create web sites that make you $20/day, you would only need 14 of them in order to reach your six-figure goal.
And with the tools and information you get from Adsense School, can visit www.youradsenseprofits.com you could easily make more than $20/day for each adsense site you create! It's all a numbers game!
Can you quit your job?
Technically, yes, you can quit your job. It's fairly easy to make enough money to live off of. The real question is SHOULD you quit your job? That's something you have to decide for yourself.
Does your current job offer health insurance? Google Adsense doesn't.
Does your place of employment have a union? Not Adsense.
Google doesn't take money out of your check for taxes either… so you'll be completely responsible for keeping track of that too. In our experience, go to www.adsense-income-exposed.com each site we create makes an average of $40 per day. But we've heard the average person makes about $20/day with their Adsense sites… so let’s use that as an example.
You also need to be good at budgeting your money. You only get an Adsense check once a month. If you blow all that money in the first week, you're in trouble.
And you might want to wait a few months before you tell your boss how much you hate him or her. It's a good idea to save up as much money as you can before you quit your day job.
Having 3-6 months or more of money saved up in the bank is a good idea incase the Google Adsense Program goes belly-up. Google doesn't offer a severance package either.
We hope this lesson got you excited about the possibilities with Adsense. We also hope this lesson prepared you for the realities of living off money made solely from Google Adsense, in case you ever decide to go that route.
By: S J DHANOA
source:http://www.articlerealm.com/article37248.html
Some Important Steps Of Google AdSense Profits!
Some Important Steps Of Google AdSense Profits!
I have pretty much simplified the entire process here, you will be armed with enough information and resources to go out there and make a serious income with Google AdSense. Today it's probably the easiest and the most lucrative methodology of generating a good second income avenue, which also happens to be a fairly passive mode of income, all of this utilising the power of Google AdSense program.
Follow the simple six step program I've drawn up and you should be well on your way to generating a healthy AdSense second income within a 90 day period. I'm pretty sure you may have seen claims made by internet marketers out there generating five figure incomes each month using Google's AdSense. For many of you out there, for more details visit to www.instant-adsense-dollars.com I'm sure you're wondering why this isn't happening for you. After some time in the internet marketing world, you begin to realise the need for multiple streams of income.
http://www.googleadsense-empire.com
http://www.googleincomemachine.com
Are You Read? Here are the steps.
Step 1 - Determine Your Target Market[s]
In order to get maximum profits using the AdSense program with say only twenty four web sites, it's imperative you are aware of the markets which pay the most. To go a little more into depth on this subject, you must know which keywords within any of these specific markets pays out the most.
Step 2 - Get your website into all the major search engines
This is a fairly simple process, for more details visit to www.google-atm-machine.com no trickery is involved. Just go out there and buy the appropriate links for a set period (it doesn't have to be forever). A PR7 to PR5 link should be sufficient, bearing in mind; the lower the PR value the longer you'll need to link up in order to get your sites indexed in the big search engines.
Step 3 - Registering of your chosen domain[s]
Once you have highlighted and chosen your markets, it's now time for you to register the domains you have set aside for those specific markets.
Step 4 - Verify and track your site
Visit your site and make sure all links work and that the sites appear to your satisfaction. You should also check out the ads Google is displaying. Are they targeted to your primary high paid keyword? If not, renovate your site using your high paid keyword in a higher denseness throughout your site.
Make sure you track your AdSense format, position, and traffic with a trailing system specifically configured for AdSense. Once you know your stats, you can adjust for maximum click-through and higher revenues.
Step 5 - The preparation
The key to making money with Google AdSense is all in the numbers. Yes, there are some people out there generating big incomes with only a few sites, maybe less than 15, but these people are the exception. Your main target should be to develop at least twenty four articles within a 90 day period. That's exactly two websites per week. In order to accomplish this task, I recommended you use one of the many viable page generation tools out there today.
Step 6 - Time to create your web site
Utilising maybe a page generation software package (there are currently many of them out there) and a profitable keyword list, it is about the correct time to begin development of your website. There are several vital points that you should keep in mind when you're developing a website specifically for Google's AdSense.
By: Guleria
source: http://www.articlerealm.com/article38952.html
I have pretty much simplified the entire process here, you will be armed with enough information and resources to go out there and make a serious income with Google AdSense. Today it's probably the easiest and the most lucrative methodology of generating a good second income avenue, which also happens to be a fairly passive mode of income, all of this utilising the power of Google AdSense program.
Follow the simple six step program I've drawn up and you should be well on your way to generating a healthy AdSense second income within a 90 day period. I'm pretty sure you may have seen claims made by internet marketers out there generating five figure incomes each month using Google's AdSense. For many of you out there, for more details visit to www.instant-adsense-dollars.com I'm sure you're wondering why this isn't happening for you. After some time in the internet marketing world, you begin to realise the need for multiple streams of income.
http://www.googleadsense-empire.com
http://www.googleincomemachine.com
Are You Read? Here are the steps.
Step 1 - Determine Your Target Market[s]
In order to get maximum profits using the AdSense program with say only twenty four web sites, it's imperative you are aware of the markets which pay the most. To go a little more into depth on this subject, you must know which keywords within any of these specific markets pays out the most.
Step 2 - Get your website into all the major search engines
This is a fairly simple process, for more details visit to www.google-atm-machine.com no trickery is involved. Just go out there and buy the appropriate links for a set period (it doesn't have to be forever). A PR7 to PR5 link should be sufficient, bearing in mind; the lower the PR value the longer you'll need to link up in order to get your sites indexed in the big search engines.
Step 3 - Registering of your chosen domain[s]
Once you have highlighted and chosen your markets, it's now time for you to register the domains you have set aside for those specific markets.
Step 4 - Verify and track your site
Visit your site and make sure all links work and that the sites appear to your satisfaction. You should also check out the ads Google is displaying. Are they targeted to your primary high paid keyword? If not, renovate your site using your high paid keyword in a higher denseness throughout your site.
Make sure you track your AdSense format, position, and traffic with a trailing system specifically configured for AdSense. Once you know your stats, you can adjust for maximum click-through and higher revenues.
Step 5 - The preparation
The key to making money with Google AdSense is all in the numbers. Yes, there are some people out there generating big incomes with only a few sites, maybe less than 15, but these people are the exception. Your main target should be to develop at least twenty four articles within a 90 day period. That's exactly two websites per week. In order to accomplish this task, I recommended you use one of the many viable page generation tools out there today.
Step 6 - Time to create your web site
Utilising maybe a page generation software package (there are currently many of them out there) and a profitable keyword list, it is about the correct time to begin development of your website. There are several vital points that you should keep in mind when you're developing a website specifically for Google's AdSense.
By: Guleria
source: http://www.articlerealm.com/article38952.html
The Easiest Money to Make Online - Google Ad sense
The Easiest Money to Make Online - Google Ad sense
It seems that Google Ad sense have already dominated the internet marketing business and is now considered the easiest way to making money online.
The key to success with Ad sense is the placing of ads on pages that are receiving high traffic for high demand keywords. The higher the cost-per-click to the advertiser, the more you will receive per click from your site. Obviously, it does not pay to target low cost-per-click keywords and place them on pages that do not receive hits.
With all the people getting online and clicking away everyday, it is no wonder why Google Ad sense has become an instant hit.
For some who are just new to this market, it would be a blow to their pride knowing that their homepage is buried somewhere in the little ads promoting other peoples services. But then, when they get the idea that they are actually earning more money that way, all doubts and skepticism is laid to rest.
There are two major, and clever, factors that some successful webmaster and publishers are learning to blend together in order to make money easier using Ad sense.
1. Targeting high traffic pages on your website. If you check on your logs, you will discover that many of your visitors are taking advantage of the free affiliate marketing resources and e-books that you are offering on your site. In simple words, your ads are working effectively and are generating more clicks. It also means more money for you.
2. Placing Ad sense links on pages that are producing little, or better yet, no profit. By placing Ad sense on a free resources page, you will reduce the amount of potential customers being lost to other sites. Tricky, but effective nonetheless.
When learned to work effectively, these two factors are actually a good source of producing a minimal amount of revenue from a high traffic page. Many people are using this strategy to pick up some extra and cash with Ad sense. This is also especially rewarding to informational sites that focus their efforts on delivering powerful affiliate link free content to their visitors. Now they can gain a monetary return on their services.
With the many techniques that people are now learning on how to make the easiest money by their Ad sense, it is not surprising that Google is trying everything to update and polish their Ad sense in order to maintain their good image.
The possibility of adding is 2nd tier in Ad sense is not impossible. With all the people spending more time in their Ad sense now and still more getting into this line of marketing, there is no doubt about the many new improvements yet to be made. Imagine the smiles on the faces of the webmasters and publishers all around the world if ever they sign up for sub-affiliates and double or even triple the amount that they are already earning.
The one particularly handy money-making feature that is available with Ad sense now is the ability to filter out up to 200 urls. These gives webmasters the option to block out low value offers from their pages as well as competitors to their websites. Talk about taking only those that are advantageous and discarding the ones that seem useless.
With Google Ad sense, the possibilities are limitless. Yet there is also the possibility of someone taking advantage of the easy money process that this internet marketing is doing. If you think more about it, these negative factors may force Google to break down and thrash Ad sense in the process. If that happens, people would have to go back to the old ways of internet marketing that does not make money online as easy as Ad sense.
For now, however, Google Ad sense is here to stay. As long as there are people wanting to earn some easy cash online just using their talents, the future ahead is looking good. Besides with all the strict guidelines that Google is enforcing over Ad sense, it will take awhile for the Ad sense privileges to be spammed and even terminated.
by: SudeshWadhwa
source: http://www.articlerealm.com/article49139.html
Sunday, October 11, 2009
15 Common Mistakes that Violate Google Adsense TOS
15 Common Mistakes that Violate Google Adsense TOS
Google Adsense publishers often commit common� mistakes that could ban their Adsense account. Google Adsense is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.
On my visit through sites and forums, I daily notice several instances of misuse of Adsense ads. So here a few helpful Google Adsense tips, probably many you already know, and few you might gain by knowing now. These adsense faq are all picked from the Program Policies, Terms and Conditions and FAQ itself and presented in a simplified manner.
1. Never click your own adsense ads or get them clicked for whatever reason. You know this one very well. This is a surefire way to close you Adsense account. Never tell your office associates or friends to click on them. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Dont even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. Adsense is very smart to detect fraudulent clicks. Check the ads which appear on your pages by the Google Preview tool if required.
2. Never change the Adsense code. There are enough means of adsense optimization & customizations available to change the colour, background or border to suit your needs. Do whatever you want to do outside the code, never fiddle within the ad or the search code. They know it when you do. The search code has more limitations to colour and placement, but you should adhere to the rules. The code may stop working and violates the TOS.
3. Do not place more than 3 ad units and 3 ad links or 2 adsense search boxes on any web page. Anyway, ads will not appear in those units even if you place more ad units. But this is the limit they set, so it is better to stick to it.
4. Do not run competitive contextual text ad or search services on the same site which offer Google Adsense competition in their field. Never try to create link structures resembling the adsense ads. Never use other competitive search tools on the same pages which have Adsense powered Google search. They do allow affiliate or limited-text links. Update: Google has allowed you to run contextual advertising like Yahoo ads, Chitika etc provided the ads do not resemble Adsense ads.
5. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you. However, you may reveal the total money you make as per recent updates to the TOS.
6. Label headings as “sponsored links” or “advertisements” only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.
7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page. You may be using a base target tag to open all links in a new window or frame by default. Correct it now as they do not want new pages opening from clicked ads.
8. One Account suffices for Multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do. If you live in the fear that if one account is closed down for violation of TOS, believe me they will close all accounts when they find out. You can keep track of clicks by using channels with real time statistics. They will automatically detect the new site and display relevant ads.
9. Place ads only on Content Pages. Advertisers pay only for content based ads. Content drives relevant ads. Although you might manage some clicks from error, login, registration, “thank you” or welcome pages, parking pages or pop ups, it will get you out of the program.
10. Do not mask ad elements. Alteration of colours and border is a facility to blend or contrast ads as per your site requirements. I have seen many sites where the url part is of the same colour as the background. While blending the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also do not block the visibility of ads by overlapping images, pop ups, tables etc.
11. Do not send your ads by email. Html formatted emails look good and allow placement of these javascript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!
12. Keep track of your content. So Adsense is not allowed on several non content pages. But it is also not allowed on several content pages too. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content.
13. Do not alter the results after ad clicks or searches – Ensure you are not in any way altering the site which the user reaches to after clicking the ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any Ad or Search results.
14. Avoid excessive advertising and keyword stuffing – Although the definition of ‘excessive’ is a gray area and is subject to discretion, yet Google adsense with correct placement, focused content and high traffic will get you much more income than other programs, so excessive advertising is not required. Keyword stuffing does target better focused ads, but overdoing it is not required.
15. Ensure you Language is Supported – Adsense supports “Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and Turkish”. In addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If your web pages language is not supported, do not use the code on such pages.
Update:
16. Maximum 2 referral button per product per page – With the launch of the google adsense referral program, you are allowed to put only 2 referral buttons for adsense referral, adwords referral, Google pack and Firefox with google toolbar referral. Update: This feature is closing Aug 2008.
17. Do not specify Google ads as your alternate ads. – Several services like Chitika eminimalls allow you to place alternate urls, when a targeted paying ad cannot be displayed. This involved creating an simple html page and putting the ad to be displayed instead. Even Adsense allows an alternate url feature instead of displaying public service ads. But never use Adsense ads as alternate urls.
18. Do not confuse with adjacent images – It was a common policy to increase CTR by placing same number of images as the number of text ads, which falsely gave the impression that the text ads represented an explanation to these images. Inserting a small space or a line between the images and ads is not allowed.
source: http://www.quickonlinetips.com/archives/2005/05/15-common-mistakes-by-google-adsense-publishers/
Google Adsense publishers often commit common� mistakes that could ban their Adsense account. Google Adsense is a popular web advertising program which provides a good income source for many websites. There are well defined terms of service to strictly adhere to when participating in the program.
On my visit through sites and forums, I daily notice several instances of misuse of Adsense ads. So here a few helpful Google Adsense tips, probably many you already know, and few you might gain by knowing now. These adsense faq are all picked from the Program Policies, Terms and Conditions and FAQ itself and presented in a simplified manner.
1. Never click your own adsense ads or get them clicked for whatever reason. You know this one very well. This is a surefire way to close you Adsense account. Never tell your office associates or friends to click on them. Keep a check if your family or children are busy increasing your income by clicking your ads and indirectly trying to stop your income. Dont even think of offering incentives for clicks, using automated clicking tools, or other deceptive software. Adsense is very smart to detect fraudulent clicks. Check the ads which appear on your pages by the Google Preview tool if required.
2. Never change the Adsense code. There are enough means of adsense optimization & customizations available to change the colour, background or border to suit your needs. Do whatever you want to do outside the code, never fiddle within the ad or the search code. They know it when you do. The search code has more limitations to colour and placement, but you should adhere to the rules. The code may stop working and violates the TOS.
3. Do not place more than 3 ad units and 3 ad links or 2 adsense search boxes on any web page. Anyway, ads will not appear in those units even if you place more ad units. But this is the limit they set, so it is better to stick to it.
4. Do not run competitive contextual text ad or search services on the same site which offer Google Adsense competition in their field. Never try to create link structures resembling the adsense ads. Never use other competitive search tools on the same pages which have Adsense powered Google search. They do allow affiliate or limited-text links. Update: Google has allowed you to run contextual advertising like Yahoo ads, Chitika etc provided the ads do not resemble Adsense ads.
5. Do not disclose confidential information about your account like the CTR, CPM and income derived via individual ad units or any other confidential information they may reveal to you. However, you may reveal the total money you make as per recent updates to the TOS.
6. Label headings as “sponsored links” or “advertisements” only. Other labels are not allowed. I have seen many sites label ads with other titles. Dont make your site a target in a few seconds gaze.
7. Never launch a New Page for clicked ads by default. Adsense ads should open on the same page. You may be using a base target tag to open all links in a new window or frame by default. Correct it now as they do not want new pages opening from clicked ads.
8. One Account suffices for Multiple websites. You do not need to create 5 accounts for 5 different websites. One account will do. If you live in the fear that if one account is closed down for violation of TOS, believe me they will close all accounts when they find out. You can keep track of clicks by using channels with real time statistics. They will automatically detect the new site and display relevant ads.
9. Place ads only on Content Pages. Advertisers pay only for content based ads. Content drives relevant ads. Although you might manage some clicks from error, login, registration, “thank you” or welcome pages, parking pages or pop ups, it will get you out of the program.
10. Do not mask ad elements. Alteration of colours and border is a facility to blend or contrast ads as per your site requirements. I have seen many sites where the url part is of the same colour as the background. While blending the ad with your site is a good idea, hiding relevant components of the ads is not allowed. Also do not block the visibility of ads by overlapping images, pop ups, tables etc.
11. Do not send your ads by email. Html formatted emails look good and allow placement of these javascript ads. But it is not allowed as per TOS. You do not want impressions registering on their logs from any email even once. They are watching!
12. Keep track of your content. So Adsense is not allowed on several non content pages. But it is also not allowed on several content pages too. Do not add it on web pages with MP3, Video, News Groups, and Image Results. Also exclude any pornographic, hate-related, violent, or illegal content.
13. Do not alter the results after ad clicks or searches – Ensure you are not in any way altering the site which the user reaches to after clicking the ads. Do not frame, minimize, remove, redirect or otherwise inhibit the full and complete display of any Advertiser Page or Search Results Page after the user clicks on any Ad or Search results.
14. Avoid excessive advertising and keyword stuffing – Although the definition of ‘excessive’ is a gray area and is subject to discretion, yet Google adsense with correct placement, focused content and high traffic will get you much more income than other programs, so excessive advertising is not required. Keyword stuffing does target better focused ads, but overdoing it is not required.
15. Ensure you Language is Supported – Adsense supports “Chinese (simplified), Japanese, Danish, Korean, Dutch, Norwegian, English, Polish, Finnish, Portuguese, French, Russian, German, Spanish, Hungarian, Swedish, Italian and Turkish”. In addition, AdSense for search is available in Czech, Slovak, and Traditional Chinese. If your web pages language is not supported, do not use the code on such pages.
Update:
16. Maximum 2 referral button per product per page – With the launch of the google adsense referral program, you are allowed to put only 2 referral buttons for adsense referral, adwords referral, Google pack and Firefox with google toolbar referral. Update: This feature is closing Aug 2008.
17. Do not specify Google ads as your alternate ads. – Several services like Chitika eminimalls allow you to place alternate urls, when a targeted paying ad cannot be displayed. This involved creating an simple html page and putting the ad to be displayed instead. Even Adsense allows an alternate url feature instead of displaying public service ads. But never use Adsense ads as alternate urls.
18. Do not confuse with adjacent images – It was a common policy to increase CTR by placing same number of images as the number of text ads, which falsely gave the impression that the text ads represented an explanation to these images. Inserting a small space or a line between the images and ads is not allowed.
source: http://www.quickonlinetips.com/archives/2005/05/15-common-mistakes-by-google-adsense-publishers/
Increase Advertising Revenue and Site Visitors With Free Website Content
Increase Advertising Revenue and Site Visitors With Free Website Content
High quality content on your Website can attract visitors as well as provide an opportunity for you to generate advertising revenue.
Content - in the form of well written articles and other useful information - increases your site's value to visitors. Participating in Google's AdSense program on those same pages can give your own profits a "shot in the arm."
google_protectAndRun("ads_core.google_render_ad", google_handleError, google_render_ad);
For your site to be a good match for AdSense, you should have a significant amount of quality content on the site. Publishing articles of interest to your audience is a smart way to do this.
Generally, you have three options for generating quality articles for your site: (a) Write them yourself, (b) hire a writer/reporter, or (c) find content elsewhere.
Many site owners do not have the time to write good, relevant articles themselves and do not have the money to hire a writer. These folks turn to content articles.
Content Articles
Several Websites (such as SoaringProfits.com and Marketing-Seek.com) and groups (such as Article Announce Business on Yahoo! Groups) provide content in the form of articles similar to this one.
Individual authors will often supply articles as well.
Publishers are allowed to use an article - no payment required - provided they follow a few rules. Generally, the rules are similar to these:
The About the Author or resource box must be published as part of the article. The resource box is "payment" for letting a publisher use the article. It is here the author has free rein to advertise or promote products and services. The resource box is generally 4 -10 lines long.
The article should be published as-is, with change requests made to the author.
No spamming allowed. If the article is sent to a list, the list must be voluntary - without automatic email additions.
No use on offensive sites or in inappropriate newsletters. Guidelines generally list the usual culprits - porn, violence, etc.
Each site, group, and individual has slightly different publication guidelines so be sure to read them before using an article.
Advertising Revenue
Over the past few years, advertisers see less response from banner ads and other online advertisements, making them more reluctant to pay based on CPM (cost per thousand impressions).
This reluctance is reflected in the percentage of total online advertising spent on pay for performance programs. Pay for performance deals have grown from 4% of advertising revenue in 1998 to 21% in 2002 (Note 1).
Pay-per-click programs have largely contributed to the surge in performance deals. Keyword Search has jumped from 6% of total online ad revenues in fourth quarter 2001 to 21% during fourth quarter 2002 (Note 2).
Under the pay-per-click model, advertisers pay only when someone actually clicks on an ad. Two of the most popular pay-per-click programs are Google AdWords and Overture. Both place advertisements on their own sites as well as with search results of a few large search engines and directories.
Largely, individual site owners could not generate advertising revenue through these programs.
Until Google launched the AdSense program for Website publishers.
Generating Advertising Revenue with Google AdSense
Google's AdSense opens the door for Publishers to generate advertising revenue through AdWords. Publishers put a snippet of javascript code on their pages through which Google serves highly relevant AdWord advertisements.
Google pays the publisher part of the revenue earned when someone clicks on an ad. The formula used to figure AdSense payments is not disclosed, as explained in the Google AdSense FAQ: "Although we don't disclose the exact revenue share, our goal is to enable publishers to make as much or more than they could with other advertising networks." (Note 3)
As of this writing, I have been an AdSense member for just over a week. I am not allowed to disclose payment figures. I can say initial results - both click rates and payments - significantly exceed my expectations. For examples of how I set up articles with AdSense on WebSiteMarketingPlan.com, have a look at some of the articles on the guest author page here: http://www.websitemarketingplan.com/Arts/GuestArticles.htm
To be considered as a publisher in the AdSense program, you must submit an application. Once your site is reviewed, Google will accept or reject your site. Acceptance is not automatic. Before you apply, check your site against the guidelines explained in the program's terms and in the FAQ.
Combining Content Articles with AdSense:A "Four Way" Win
Once you are accepted into AdSense - or in preparation for applying to the program if you do not currently have enough content - correctly setting up pages with articles (Note 4) can create a "win" for all involved.
Your visitors win because they find more of interest on your site. AdWords advertisers win because their ads are seen in more places. The article's author wins through added exposure.
Most importantly, you win by combining articles and Google AdSense on your site. Participate in the programs responsibly and you're likely to experience increased, interested traffic as well as higher advertising revenues.
by: Bobette Kyle
source: http://www.websitemarketingplan.com/Free/FreeArticles.htm
High quality content on your Website can attract visitors as well as provide an opportunity for you to generate advertising revenue.
Content - in the form of well written articles and other useful information - increases your site's value to visitors. Participating in Google's AdSense program on those same pages can give your own profits a "shot in the arm."
google_protectAndRun("ads_core.google_render_ad", google_handleError, google_render_ad);
For your site to be a good match for AdSense, you should have a significant amount of quality content on the site. Publishing articles of interest to your audience is a smart way to do this.
Generally, you have three options for generating quality articles for your site: (a) Write them yourself, (b) hire a writer/reporter, or (c) find content elsewhere.
Many site owners do not have the time to write good, relevant articles themselves and do not have the money to hire a writer. These folks turn to content articles.
Content Articles
Several Websites (such as SoaringProfits.com and Marketing-Seek.com) and groups (such as Article Announce Business on Yahoo! Groups) provide content in the form of articles similar to this one.
Individual authors will often supply articles as well.
Publishers are allowed to use an article - no payment required - provided they follow a few rules. Generally, the rules are similar to these:
The About the Author or resource box must be published as part of the article. The resource box is "payment" for letting a publisher use the article. It is here the author has free rein to advertise or promote products and services. The resource box is generally 4 -10 lines long.
The article should be published as-is, with change requests made to the author.
No spamming allowed. If the article is sent to a list, the list must be voluntary - without automatic email additions.
No use on offensive sites or in inappropriate newsletters. Guidelines generally list the usual culprits - porn, violence, etc.
Each site, group, and individual has slightly different publication guidelines so be sure to read them before using an article.
Advertising Revenue
Over the past few years, advertisers see less response from banner ads and other online advertisements, making them more reluctant to pay based on CPM (cost per thousand impressions).
This reluctance is reflected in the percentage of total online advertising spent on pay for performance programs. Pay for performance deals have grown from 4% of advertising revenue in 1998 to 21% in 2002 (Note 1).
Pay-per-click programs have largely contributed to the surge in performance deals. Keyword Search has jumped from 6% of total online ad revenues in fourth quarter 2001 to 21% during fourth quarter 2002 (Note 2).
Under the pay-per-click model, advertisers pay only when someone actually clicks on an ad. Two of the most popular pay-per-click programs are Google AdWords and Overture. Both place advertisements on their own sites as well as with search results of a few large search engines and directories.
Largely, individual site owners could not generate advertising revenue through these programs.
Until Google launched the AdSense program for Website publishers.
Generating Advertising Revenue with Google AdSense
Google's AdSense opens the door for Publishers to generate advertising revenue through AdWords. Publishers put a snippet of javascript code on their pages through which Google serves highly relevant AdWord advertisements.
Google pays the publisher part of the revenue earned when someone clicks on an ad. The formula used to figure AdSense payments is not disclosed, as explained in the Google AdSense FAQ: "Although we don't disclose the exact revenue share, our goal is to enable publishers to make as much or more than they could with other advertising networks." (Note 3)
As of this writing, I have been an AdSense member for just over a week. I am not allowed to disclose payment figures. I can say initial results - both click rates and payments - significantly exceed my expectations. For examples of how I set up articles with AdSense on WebSiteMarketingPlan.com, have a look at some of the articles on the guest author page here: http://www.websitemarketingplan.com/Arts/GuestArticles.htm
To be considered as a publisher in the AdSense program, you must submit an application. Once your site is reviewed, Google will accept or reject your site. Acceptance is not automatic. Before you apply, check your site against the guidelines explained in the program's terms and in the FAQ.
Combining Content Articles with AdSense:A "Four Way" Win
Once you are accepted into AdSense - or in preparation for applying to the program if you do not currently have enough content - correctly setting up pages with articles (Note 4) can create a "win" for all involved.
Your visitors win because they find more of interest on your site. AdWords advertisers win because their ads are seen in more places. The article's author wins through added exposure.
Most importantly, you win by combining articles and Google AdSense on your site. Participate in the programs responsibly and you're likely to experience increased, interested traffic as well as higher advertising revenues.
by: Bobette Kyle
source: http://www.websitemarketingplan.com/Free/FreeArticles.htm
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